Project Description

dr-ROLL

A medical information website

Brief

dr-ROLL is a science-based wellness resource where you can explore a full spectrum of wellness topics, from latest scientific evidence pertaining to medical conditions to useful advice on fitness, nutrition, mental health, pregnancy, and more.

  • Medical

  • Wide User Base

  • Content Heavy

  • Deep Hierarchy

Deliverables

This was a complete redesign of the existing site dr-ROLL.com. The site has many levels of information and the very first site design we were approached with, made it seem more complex than it needed to be. I redesigned the layout to make it cleaner and put the focus on information. I also made sure to try out different hierarchy and menu options to find the optimal way for users to find relevant information.

The site was designed and developed entirely in WordPress.

  • Web Design

  • WordPress Build

  • Mobile Ready

  • Infographics

  • Logo cleanup and redesign

Old Design

The old design, was a very basic magazine style template with all of this important information lost under a menu that looked more complicated than it needed to be. The problem could not be fixed just by increasing spaces between sections or changing the fonts and colors. I took the time out to really sit down and figure out the best way to access and display information. I cleaned up their logo and made it more print and web friendly.